Served as lead and main point of contact for the client. Provided monthly PR services, including press release writing and distribution, article and blog writing and editing, newsletters, and media materials. Led monthly client meetings to build social media content strategy and review analytics, developing two posts per week across all platforms with a mix of static and video content, and refreshing profile banners and icons on Facebook, Instagram, and LinkedIn. Wrote grant applications for the client and captured onsite photo and video content, editing footage for social use and long-form video for YouTube. Produced a range of marketing materials for client events, including mailers, email blasts, banners, signage, flyers, and booklets, and led event promotion campaigns across social, email, and direct mail. Researched and developed outreach strategy to identify and invite contacts to client events.